How We Came to This: A “Rebranding” Story

“The first step towards getting somewhere is to decide that you are not going to stay where you are.” ~ Chauncey Depew

Happy New Year!!! Each new year brings new resolutions, transformations, change. We make resolutions that we are going to change certain things in our lives to improve ourselves physically, mentally, and/or spiritually. I have always found this practice to be kind of odd because if it is something we truly want to change we should make the resolution to do so the moment we determine the change needs to be made whether its January 1st, December 31st, or any day in between. That being said, I still make New Year’s resolutions.

One of those resolutions/goals is to get this blog going and to post regularly.  In doing so I felt I needed to make a change to the title. This blog is a way for me to talk about parenting, cycling, and life in general. SAHD Cyclist, the original title, seemed like a great way to explain my life as a part-time stay-at-home-dad (SAHD) and a cyclist. But I had a couple of problems with it.

First, SAHD is a horrible acronym. When you say it out loud what you hear is ‘sad,’ and much like other stay-at-home-dads, I am far from being sad. I love the time I get to spend with my son. Second, when I looked at the backlog of topics I want to write about, a pretty lengthy list, only two had anything to do with cycling. So a change needed to be made. New year -> New title -> New commitment.

That brings us to the result – ‘This Life of Balance.’ When I decided to change the title my first thought was ‘Life of Balance.’ It was exactly what I was going for when I wanted to start this blog. I wanted it to be about my life and how I try to keep it balanced, just as you try to stay balanced on a bike. But lifeofbalance.wordpress.com was already taken, as was alifeofbalance. Then it hit me. By adding THIS to Life of Balance, it added a level of individualism, a personal touch. It says, “this is me, these are my words.” So, ‘This Life of Balance’ came to life.

I look forward to sharing this journey with you. Some topics will be controversial, i.e. my first post. You may not always agree with what I write but I hope it will help to generate conversation and deeper thinking because that is what will make us all better humans and a better society. So, just as I will always open with a quote that relates to my topic, I will always leave you with this:

Be Good. Do Good.

Rob

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